Is “click here” valid link text?

Lisa Barrone from BruceClay.com and Brian Clark from Copyblogger are arguing about appropriate text for calls to action over at BruceClay.com . Back on Copyblogger, Ben Yoskovitz promotes not one or two, but five types of links to drive actions. Accessibility and usability practices both say “click here” has got some issues. Screen readers can simply list links, making “click here” utterly useless for visually impaired users, while the highlighting inherent to links leads to scanning, diminishing readability for copy containing “click here” links.

One thing I know for sure: Blaming the user (“reading comprehension.” Brian?) is never the right answer.