April 5, 2007
analytics
Google announced a new multivariate testing tool the other day, allowing marketers to test different
copy, graphics, layout, what-have-you on their landing pages. For free. Amazing. While ignoring, for a minute, the obvious questions as to how willing we are to provide Google this much information about our businesses – I doubt Yahoo [...]
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April 1, 2007
Mobile
I read Web Worker Daily pretty regularly. I think it provides fascinating insight into where we’re heading as both an online and general business community. But “where we’re heading” takes on a somewhat different meaning based on recent news. For instance, Richard MacManus describes the latest webtop service available, while others note [...]
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