From the monthly archives:

July 2007

What’s stopping you?

July 22, 2007 Personal

I had drinks with a good friend the other day and he talked at some length about wanting a new job. He’s a great guy, really capable, and one of the best people managers I’ve known. So why isn’t he looking? In a word: Fear. He worries what will happen if he doesn’t get a [...]

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What businesses need to know to improve online sales…

July 20, 2007 E-commerce

Seth Godin’s got an interesting notion today on how publishing could benefit from the web. It’s an interesting point of view and brings into focus some of the things that the web is good at. Here are 5 other businesses where consumers have benefited from the web: Travel – The killer app of e-commerce. More [...]

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Want passionate customers? Try these three things…

July 18, 2007 Marketing

Clickz News reports that players in Madden ’08 can receive their very own Super Bowl ring from Josten’s (the high school/college ring people) for hitting certain goals within the game. It’s one of the more brilliant offers I’ve seen in some time. Here’s how they did it: Offer a simple, clear goal – No, really. [...]

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Summer Reading List Week 4 – The hits keep on coming…

July 17, 2007 Book Reviews

The Web is a humbling experience. No matter how much you think you know what’s out there, no matter how on top of “the latest and greatest” you think you are, a thousand times more information exists out there that you can use. That’s a huge key to social networking and the like, because it [...]

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I intend to write it…

July 15, 2007 Strategy

Richard MacManus has a great post on Read/Write Web about the death of Netscape and its reincarnation as Mozilla.org. In it, Richard notes Anil Dash’s "remarkably prescient" post discussing the potential for a relationship between Google and Mozilla. Here’s the thing. How many folks at Mozilla read that post? And how many decided to make [...]