Comments on: Hey, social networks! Customers expect you to be a good friend http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/?utm_source=rss&utm_medium=rss&utm_campaign=hey-social-networks-customers-expect-you-to-be-a-good-friend Interactive marketing and e-commerce strategy blog for the local, mobile, social web Wed, 08 Feb 2012 18:08:35 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: thinks http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/comment-page-1/#comment-4035 thinks Thu, 18 Feb 2010 21:33:24 +0000 http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/#comment-4035 <strong>Well that didn’t take long: Google Buzz leads to class-action lawsuit...</strong> Looking to get sued anytime soon? Well, then, just follow Google Buzz’s lead....... Well that didn’t take long: Google Buzz leads to class-action lawsuit…

Looking to get sued anytime soon? Well, then, just follow Google Buzz’s lead…….

]]> By: The downside of social media http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/comment-page-1/#comment-3074 The downside of social media Wed, 13 May 2009 22:39:12 +0000 http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/#comment-3074 [...] It’s no secret that I believe in social media for growing your business. Most businesses have more to gain than they have to lose. But, you’ve got to remember that once you’re “out there” in the social space, your customers, followers, subscribers and “friends” expect you to be a good friend. [...] [...] It’s no secret that I believe in social media for growing your business. Most businesses have more to gain than they have to lose. But, you’ve got to remember that once you’re “out there” in the social space, your customers, followers, subscribers and “friends” expect you to be a good friend. [...]

]]> By: The hidden key to social marketing success http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/comment-page-1/#comment-2367 The hidden key to social marketing success Mon, 14 Jul 2008 13:12:07 +0000 http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/#comment-2367 [...] If you’re serious about social, take a look at Forrester’s POST methodology, which emphasizes people first, too (that’s what the “P” in POST stands for). Seems to me that the folks who think social is something different than people are the ones who insist social isn’t ready for business. They’re wrong. Period. Customers want companies who want to listen to them, who genuinely pay attention, who genuinely have something to say, who are friendly. [...] [...] If you’re serious about social, take a look at Forrester’s POST methodology, which emphasizes people first, too (that’s what the “P” in POST stands for). Seems to me that the folks who think social is something different than people are the ones who insist social isn’t ready for business. They’re wrong. Period. Customers want companies who want to listen to them, who genuinely pay attention, who genuinely have something to say, who are friendly. [...]

]]> By: Is it possible to be a good social citizen and a successful brand at the same time? http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/comment-page-1/#comment-1421 Is it possible to be a good social citizen and a successful brand at the same time? Fri, 28 Dec 2007 16:06:29 +0000 http://www.timpeter.com/blog/2007/12/17/hey-social-networks-customers-expect-you-to-be-a-good-friend/#comment-1421 [...] Facebook’s Beacon mess, Google’s blows it with Reader. As I mentioned about a week ago, you need to be a good friend when engaging socially with your [...] [...] Facebook’s Beacon mess, Google’s blows it with Reader. As I mentioned about a week ago, you need to be a good friend when engaging socially with your [...]

]]>