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I love my computer because my friends live in it

I’ve been spending a lot of time lately on Twitter, from my laptop and Blackberry. Same with Facebook. And Flickr. Your customers are too. But here’s the thing. I don’t love my Blackberry. I don’t love Twitter. I don’t love my laptop (though it is pretty choice). I downright hate Facebook. Same with your customers. Customers love what these things provide.

Are you selling your customers on your product? Or are you selling them what it does for them?

Sphere: Related Content

Related posts:

  1. 5 New Year’s Resolutions we all can live with
  2. Live Twitter chat tonight
  3. Still more ways to benefit from social media (Small Business E-commerce Link Digest – May 22, 2009)
  4. Grow, baby, grow. Your traffic and your business. (Small Business E-Commerce Link Digest – 3/13/2009)

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This entry was posted on Thursday, January 24th, 2008 at 5:27 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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