From the monthly archives:

March 2008

I Heart Zappos – The best customer service story you’ll ever hear

March 20, 2008 Customer Service

Truly the best customer story you’re likely to hear for a long time. Zappos did a Good Thing.

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What page is your home page? (Guide to Small Business Ecommerce Strategy)

March 19, 2008 E-commerce

Landing pages are your customers’ home page. Can they use those pages to accomplish their goals?

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Differentiation, difference and ecommerce success (Guide to Small Business Ecommerce Strategy)

March 18, 2008 E-commerce

Differentiation is a Good Thing and very necessary. Just don’t confuse it with being so different you can’t learn from others.

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Small Business Ecommerce Link Digest – March 14, 2008

March 14, 2008 E-commerce

This week’s list of link love focuses on customer acquisition, small business success stories and, um, Eliot Spitzer. Sorry.

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Top Content for February

March 13, 2008 E-commerce

Readers showed interest this month in small business web hosting, e-commerce strategy, book reviews and, well, me.

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Measuring customer satisfaction: the Avinash Kaushik interview

March 12, 2008 E-commerce

Web analytics don’t measure customer satisfaction. Until now. Avinash Kaushik on 4Q and measuring customer satisfaction.

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