How to track your brand on the social web

Stowe Boyd points out Twitter redesigned their site somewhere in the last week. Whether this spurs more usage among your customers remains to be seen. But, wouldn’t you like to know what’s going on there - and elsewhere in the social sphere - for your brand? Here are three excellent overviews wo help you find out:

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Sphere: Related Content

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  1. 10 ways for businesses to participate in social networks… and why they should
  2. How to build the right metric for your marketing (Guide to Small Business Ecommerce Strategy)
  3. Brand awareness is not a goal…
  4. Build the right metric for your marketing (Pt. 2)
  5. Here's a great way to engage your customers

2 Responses to “How to track your brand on the social web”

  1. Neil Williams Says:

    Excuse the shameless plug, but you might find my post a useful addition to the above list - http://tinyurl.com/5d3k4m

    (Found you via your pingback to Chris Brogan. Will add you to my reader forthwith!)

  2. Tim Says:

    Shameless plug duly noted. ;)

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