Comments on: How important is local search? Here’s a hint: EXTREMELY!!! http://www.timpeter.com/blog/2009/10/06/how-important-is-local-search-heres-a-hint-extremely/?utm_source=rss&utm_medium=rss&utm_campaign=how-important-is-local-search-heres-a-hint-extremely Interactive marketing and e-commerce strategy blog for the local, mobile, social web Wed, 08 Feb 2012 18:08:35 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Christopher Mahan http://www.timpeter.com/blog/2009/10/06/how-important-is-local-search-heres-a-hint-extremely/comment-page-1/#comment-3640 Christopher Mahan Wed, 07 Oct 2009 06:24:04 +0000 http://www.timpeter.com/blog/?p=1000#comment-3640 I started innorthridge.com exactly for the reasons you highlight above. I want something that only shows stuff in northridge california. I want the website to be fast (so nothing fancy, no graphics) and be readable by portable devices, so I use xhtml for proper parsing and no fancy layout (css or table). I launched it with minimal information, and I am already receiving some interesting searches. I also decided not to make it a wiki or allow comments because I completely want to disallow spam. I also wanted to make sure the information is 100% correct, so I physically go around with a clipboard and write the stuff down, then type it in and write the date the information was last entered. I haven't figured out how to monetize, but as there is practically zero bandwidth cost, I have some time to think about that. (well, I do think to offer local in-page static advertising at $0.10 per year per character ($10/year for 100 characters, or 1.5 line), but I don't know yet. We'll see). I'd love some feedback on the site, and I'd like you to try it in your portable device to know if the layout is at least passable. :) I started innorthridge.com exactly for the reasons you highlight above. I want something that only shows stuff in northridge california. I want the website to be fast (so nothing fancy, no graphics) and be readable by portable devices, so I use xhtml for proper parsing and no fancy layout (css or table).

I launched it with minimal information, and I am already receiving some interesting searches.

I also decided not to make it a wiki or allow comments because I completely want to disallow spam. I also wanted to make sure the information is 100% correct, so I physically go around with a clipboard and write the stuff down, then type it in and write the date the information was last entered. I haven’t figured out how to monetize, but as there is practically zero bandwidth cost, I have some time to think about that. (well, I do think to offer local in-page static advertising at $0.10 per year per character ($10/year for 100 characters, or 1.5 line), but I don’t know yet. We’ll see).

I’d love some feedback on the site, and I’d like you to try it in your portable device to know if the layout is at least passable. :)

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