I’m awfully busy this time of year getting my Halloween costume together, so this week I’ll spare you any horror stories and just get right to the links:
- This post from Mashable looks at how B2B is using social media marketing.
- While they’re at it, Mashable also has a strong post on 4 ways to improve Facebook ad performance.
- Search Engine Land offers up a review of Google’s new Place Search (which, mostly, is more of a search result change, but, still…) Clearly, Google’s move signals how much local search there is these days.
- While this post targets financial planners, primarily, anytime you can get Twitter founder Biz Stone talking about how to use social media for your business, it’s worth checking out. I particularly liked his JetBlue example as it’s something that just about any business can replicate.
There you have it folks. All treats. No tricks.
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