Learn What's Working On Your Site, Ctd. (Web Analytics Fundamentals)

Last week, as part of our Web Analytics Fundamentals series, we took a look how to learn what’s working on your site. Now, thanks to the fine folks at GetSmartContent, there’s an even easier way (at least if you’re a Google Analytics user).

Go check out Opportunity.GetSmartContent.com. Seriously. Right now.

It’s OK. I’ll wait.

Alright, if you’re not going to go right now, I’ll just explain what it does.

When you go to the site, enter your details, then choose one of your GA profiles, you’ll get a report that segments your greatest areas of opportunity, just like this:

Sweet, right?

If you’re not a Google Analytics user, you can still use my method. Or drop me a line and I’ll help you out. But, I have to give these guys credit. Pretty cool stuff.

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Technorati Tags: analytics, Google Analytics, Omniture SiteCatalyst