From the monthly archives:

February 2012

5 common mistakes killing your online marketing

February 13, 2012 Marketing

Online marketing is a process, not a “one-time event.” If you buy one ad, draft one blog post, target one keyword, post one Twitter update, or send one email, you haven’t marketed yourself online. You’ve only just started. As I talk to people about their online marketing, the following five mistakes pop up again and [...]

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Twitter Weekly Updates for 2012-02-12

February 12, 2012 twitter

100 Ways to Become a Twitter Power User http://t.co/6neNdLFh # 4 Ways to Tweet as a Visual Brand http://t.co/MwsIUN8c # Lesson learned? Here's What Happened To VW, Chrysler And Groupon After Viral Ads In Last Year's Super Bowl http://t.co/yi7ASBhC # Bing's Stefan Weitz Opens Up About Social Search Controversy – Liz Gannes – Social – [...]

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When Customers Attack: 2 Simple Questions to Avoid Social Media Failure

February 8, 2012 social strategy

Continuing our look at social media marketing fundamentals.

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The First Rule of Social Marketing (Social Marketing Fundamentals)

February 7, 2012 Social Media

Social marketing depends on a simple rule, one that too many marketers ignore. Tim Peter Thinks looks into the First Rule of Social Marketing.

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