From the category archives:

analytics

Thinks Out Loud Episode 3: What Do Your Customers Need?

September 27, 2012 analytics

Now that you know who you’re marketing to and why, Thinks Out Loud looks at what you actually do to get your customers’ interest.

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A Simple Technique for Product Innovation

September 17, 2012 analytics

Do you want to know what makes your customers tick? Have you ever considered watching them?

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Weekly Wrap: 4 Links Worth Reviewing (Small Business E-commerce Link Digest – August 31, 2012)

August 31, 2012 analytics

A quick weekly wrap

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Analytics Tuesday: 8 Excellent Analytics Lessons

August 28, 2012 analytics

Today we look at 8 excellent analytics lessons to help improve your website.

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Should “The Fancy” Tickle Your Brand’s Fancy?

August 2, 2012 analytics

Is The Fancy a good use of your marketing time and energy? Or is it a waste of time? Tim Peter Thinks uncovers the answer.

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What is “conversion rate,” anyway? (Math for Marketers)

July 31, 2012 analytics

Our new semi-regular series looks at defining conversion rate specifically and “math for marketers” generally.

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