Posts tagged as:

a/b testing

How to get started with PPC advertising. And why you should.

July 20, 2009 E-commerce

Paid search is a great way to gain qualified traffic to your site. Here is a quick primer on how to get the most from it.

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Keep it simple… 5 tips for better sales online (Small Business E-commerce Link Digest – June 19, 2009)

June 19, 2009 E-commerce

Customers are looking for fast and easy, quick and dirty. Here are 5 proven ways to give it to them.

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What does an A/B test look like, anyway?

June 17, 2009 E-commerce

ProFlowers offers a great example of A/B testing. thinks shows why it works.

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Feeling lucky? Is it the right time to take some risks?

June 16, 2009 Strategy

According to BusinessWeek, sometimes the biggest risk is doing nothing at all. We take a look at risk to see.

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What are you really asking your customers to do? (Guide to Small Business E-commerce Strategy)

July 29, 2008 E-commerce

Customers have a funny way of doing what they want to do, not what you want. Does your site let them? And is that good for your business?

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