Every year for the last few years, I’ve been rounding up the blogs and bloggers who help me get better at e-commerce and Internet marketing and who force me to think about our industry in new and often unexpected ways every day. Without further ado, here’s this year’s list:
- Leading off are the fine folks at Get Elastic, ably led by Linda Bustos (@Roxyyo on Twitter). Get Elastic claims to be the #1 most subscribed e-commerce blog and it’s easy to see why.
- Clearly, there’s a huge shift towards mobile in both e-commerce and digital marketing. Which is why I rely on my old friend Karen McGrane to help make sense of it all. While Karen blogs about more than just business, she’s funny, insightful, and always a good read. (I also couldn’t keep up without the news I get from Mobile Commerce Daily, um… daily).
- The team of bloggers at Biznology offer tons of great content and context every day, under the guidance of the legendary Mike Moran (Full disclosure: I’ve written a monthly post for the blog there since 2010, but I’m really recognizing the other bloggers there. I’m not that self-serving).
- Another source I couldn’t live without is Benedict Evans’ eponymous blog. Ben talks more about technology and investing than marketing or e-commerce. But his understanding of the shifts occurring every day in the digital space are “must-read.”
- Search still comprises one of the primary digital channels. And that’s why I check out Search Engine Land every day.
- For all my Travel Tuesday fans, you owe it to yourself to check out Vikram Singh’s Words of Vikram blog. Somehow, Vikram and I have never met, but I look forward to trading ideas with a very smart, very capable fellow fan of the travel space sometime in the near future.
- Mitch Joel’s Six Pixels of Separation offers spectacular insights about the state of digital that you really need to read.
- If social’s part of your game plan, make sure you visit Mack Collier’s blog. Mack hosts the weekly #blogchat on Twitter that’s well-worth checking out too.
- Finally, no list of e-commerce and digital marketing blogging all-stars is complete without Seth’s Blog, by the incomparable Seth Godin. Such a smart guy. I learn something new every time I check him out. You probably will too.
There you have them, Big Thinkers. Your 2014 E-commerce and Internet Marketing All-Stars. Read ‘em. Listen to ‘em. Love ‘em. And for more great tips, tools, and techniques, take some time to review the 2013, 2012, and 2011 editions of the list, too.
Interested in learning even more about the future of e-commerce and marketing via the social, local, mobile web? Register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here.
Given the popularity of the Travel Tuesday series, you may also want to review the tips in my recent presentation Digital Marketing Directions: Three Trends Shaping 2014 Hospitality Internet Marketing. Again, it was built for a travel audience, but its lessons apply across industries. The full deck is here:
(And, yes… you can hire me to keynote your next event, too).
Finally, you might also enjoy some of our past coverage of the social, local, mobile web and what it means for your business, including:
- What Your Customers Expect from Mobile and E-commerce in 2014
- The Secrets Behind “It’s All E-commerce” for 2014
- Should Marketers Really Trust Google in 2014?
- The Zen of Digital Marketing Strategy
- 7 Steps to E-Commerce Heaven
- Today and Tomorrow: Mobile and The Changing Customer Journey
- Mobile Makes E-commerce Even More “Frictionless”
- Your 2014 Internet Marketing New Year’s Resolutions – Thinks Out Loud Episode 56