CEO at InboxArmy. Award-winning email marketing veteran with 20 years of marketing experience and renowned expertise in email marketing strategy and content marketing.
"I've come to call email the offensive lineman of marketing." I joined Brad Friedman on The Digital Slice Podcast and had a great discussion on email's fundamental role in driving sales (alongside SMS). We talked about the implications of the cookie-less world, the changes brought on by iOS17, and the continued importance of relevant messaging and proper setup of email campaigns. Have a listen here -> https://lnkd.in/grDcmGzv Or via Apple podcast here -> https://lnkd.in/g7_6iwxB #emailmarketing #emailmarketingtips #emailmarketingstrategy #podcast #inboxarmy
Digital Marketing Strategist and Coach working with professional services providers who need a coach to generate leads and revenue
4moThanks for taking the time to chat with me Scott!