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I Heart Zappos – The best customer service story you’ll ever hear

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Heard any great customer service stories lately? I did. Yesterday at SES, Jennifer Laycock, editor-in-chief of the terrific Search Engine Guide (The small business guide to search marketing), told an amazing story called “I Heart Zappos”. Must’ve gotten something in my eye at the exact moment she was telling the story. No. Really.

What’s the best customer service story you know? Tell us about it in the comments.


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If you’re looking to learn even more about how changing guest behavior shapes hospitality marketing, e-commerce, and distribution, be sure an register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here.

You might also want to take a moment to review the slides from my recent seminar, “Digital Marketing Directions 2016: The Key Trends Driving Your Hotel Marketing Next Year” here:

Finally, you will definitely want to check out some of our past coverage of the mobile, local, social web and how to make it work for your hotel, including:

Tim Peter

Tim Peter is the founder and president of Tim Peter & Associates. You can learn more about our company's strategy and digital marketing consulting services here or about Tim here.

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