Want to know more about what drives digital marketing, ecommerce, and digital transformation? Do you want your business to compete effectively in a landscape dominated by the Frightful Five (Amazon, Google, Facebook, Apple, Microsoft)? Curious how businesses like Booking.com, OpenTable, Airbnb, and Uber used digital to connect with customers? Then you’ve come to the right place. Every week, the Thinks Out Loud Podcast explores what works in the worlds of ecommerce, digital marketing, digital transformation, and digital strategy.
Host Tim Peter offers an insightful look under the hood of some of the world’s top companies and helps you apply their strategies to your business — all in just 20 minutes or less. Why not check out the latest episodes right here — or subscribe in your favorite podcast app today.
Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424)
Google is changing search. The company’s AI Overviews features increasingly puts answers in front of customers, bypassing the need for a click. The problem for you is that those clicks…
Google AI Overviews in Search Highlights Its Big AI Problem (Thinks Out Loud Episode 423)
In the immortal words of Omar Little, “You come at the king, you best not miss.” And we all know that Google is the king, right? But history shows what…
AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud Episode 422)
The world is changing quickly. Artificial intelligence and Big Tech and changing customer behaviors are advancing rapidly. It can feel like they’re running us down like a hungry bear and…
The Best AI is Now Free For Everyone: Revisiting Will Your Customers Use AI? (Thinks Out Loud)
AI might be in the “trough of disillusionment” among some people but it’s far from dead. Not only have Google and OpenAI made amazing advancements to their tools in recent…
Taking the Long View: Big Tech’s Earnings and the State of Digital Q2 2024 (Thinks Out Loud Episode 421)
Just as we do every quarter, it’s time to review Big Tech’s earnings. We do this because you’ll always learn something about the state of digital from what Amazon, Google,…
AI, Email, and Marketing in the Future: Revisiting the Thinks Out Loud Interview with Scott Cohen from InboxArmy
Despite a long-standing history in marketing, Scott Cohen of InboxArmy lives in the future. He knows why email marketing is so important in a marketing landscape increasingly affected by artificial…