Five ways to drive social shopping to your e-commerce site
Heidi Cohen over at Clickz offers "Five Ways to Tap into Social Shopping" that I'd highly encourage you to read. Heidi's tips make total sense to me. But her "Five…
The local, mobile search market huge and growing…
The numbers projected for mobile search - critical to local marketers - are staggering. One estimate projects local companies will spend $5 billion (US) in 2008, while another estimates 55…
Is "corporate blogging" an oxymoron?
The Blog Council sounds like a great idea, in theory. But aren't blogs, almost by definition, personal? I'd love to hear thoughts on this.
How many ways should customers get to opt out?
There's no right answer here. Fred Wilson has a great post providing one - very informed - point of view into behavioral targeting, list building and privacy one - very…
Surprise, Surprise: Delicious Still Not Mainstream
Surprise, Surprise: Delicious Still Not Mainstream The flip-side is that travel is the #8 item on del.icio.us. Smart travel marketers should pay attention to the implications there.