"Do It Wrong Quickly" – Book Review of the Week-ish
Capsule book review of Mike Moran's "Do It Wrong Quickly." A great book for inexperienced web marketers and an entertaining refresher for veterans.
Top Content in January
Readers showed interest this month in small business web hosting, e-commerce strategy, book reviews and Twitter.
Meeting expectations
Customer service isn't defined by grand gestures. Customer service is defined by treating your customers like human beings.
Why splash screens suck (Guide to Small Business E-commerce Strategy)
Your customers want real information about your small business, not flashy animations or splash screens. Analyze the few times business can use a splash screen effectively.
Small business link digest – February 1, 2008
This week we review search marketing best practices, why small businesses shouldn't use Sam's Club for SEM, and viral marketing tips from Seth Godin and Ben McConnell.