What recent mobile trends can teach you about your business
Are you looking at overall mobile trends? Here's a couple reasons why you may not want to.
Inside Google's Multi-Channel Funnel Reports
Google Analytics offers new Multi-Channel Funnel Reports. Tim Peter Thinks looks at the Multi-Channel Funnel Reports in more detail.
Drilling Down on Online Marketing Effectiveness in Google Analytics
Custom Reports in Google Analytics can help you measure your online marketing effectiveness. Tim Peter Thinks looks at one report that works particularly well.
What Your Online Marketing Dashboard Should Look Like
How well are you tracking your online marketing and e-commerce activities? Can you tell at a glance what's working and what isn't? Here's one way to do it.
Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know by Mark Jeffery (Book Review of the Week-ish)
Mark Jeffery's "Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know" dives into marketing data. So, you know I had to take a look.