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MidJourney generated image of a group of diverse people standing in line to illustrate the challenge of acquiring customers as the media landscape continually gets bundled and unbundled
Revisiting Bundling, Unbundling, and Customer Acquisition (Thinks Out Loud)
Artificial Intelligence (AI), Marketing, Podcast, Social Media, Strategy

Revisiting Bundling, Unbundling, and Customer Acquisition (Thinks Out Loud)

Peter Drucker said it years ago: Your job is to create a customer. But creating a customer can be hard, especially as media and creators and influencers get bought out…

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MidJourney created image of robot working at a hotel front desk to illustrate why AI makes customer experience more important for your business
Why AI Makes Customer Experience Even More Important for Your Business (Thinks Out Loud Episode 427)
Artificial Intelligence (AI), Marketing, Podcast, Social Media, Strategy

Why AI Makes Customer Experience Even More Important for Your Business (Thinks Out Loud Episode 427)

Smart companies are using AI to improve their sales, marketing, and customer service. Even where the tools aren’t transformational, they’re helping businesses large and small drive greater effectiveness and efficiency.…

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Photorealistic image created in MidJourney of business professionals in an office collaborating with each other and an AI to represent putting AI to work in marketing
Revisiting What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud
Artificial Intelligence (AI), Marketing, Podcast, Strategy

Revisiting What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud

Are you still bullish on artificial intelligence for marketing? I am, even despite the AI hype cycle starting to run its course. Yes, more people are asking, “What’s the point…

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MidJourney generated image of bear running towards you to illustrate why it's important to keep learning in the age of AI
Revisiting AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud)
Artificial Intelligence (AI), Marketing, Podcast

Revisiting AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud)

The world is changing quickly. Artificial intelligence and Big Tech and changing customer behaviors are advancing rapidly. It can feel like they’re running us down like a hungry bear and…

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AI image generated using MidJourney showing group of young marketers working alongside robots to illustrate the idea of putting AI to work in marketing
What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud Episode 426)
Artificial Intelligence (AI), Marketing, Podcast, Strategy

What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud Episode 426)

The AI hype cycle is running its course, with more people starting to ask, “What’s the point of artificial intelligence for our marketing and our business anyway?” That’s good. That’s…

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