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Tim Peter Thinks

Tim Peter

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May 19, 2020

We Live Online Now (Thinks Out Loud Episode 288)

May 19, 2020 | By | No Comments

We live online now: Young woman video chatting onlineLooking to drive results for your business? Click here to learn more.


We Live Online Now (Thinks Out Loud Episode 288) — Headlines and Show Notes

Last week we showed that we’ve seen “two years of digital transformation in two months.” This week we’re starting to get a sense of what that means — and why. And, at its core, it’s because we live online now. You, your customers, your community, spend their days living and communicating and connecting through digital. Overall? They like what they see. While it’s undoubtedly true that some things will go back to normal whenever we can go back outside again, it’s also true that some of this shifts are here to stay.

What does it mean for your business that we live online now? Who will win? And who will be left by the wayside? The latest episode of Thinks Out Loud breaks it down for you and talks about how you can connect with customers since we live online now.

Want to learn more? Here are the show notes for you.

Relevant Links — We Live Online Now (Thinks Out Loud Episode 288)

Thinks Out Loud is sponsored by SoloSegment: SoloSegment increases large-enterprise, B2B website conversion with easy-to-install software that automatically connects website visitors to the content they need to see to achieve their goals. SoloSegment does this using anonymous data and machine learning ensuring privacy compliance, addressing the many anonymous visitors, and improving the efficiency of marketing teams. Visit SoloSegment.com.

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil PR-40 Dynamic Studio Recording Mic and a Focusrite Scarlett 4i4 (3rd Gen) USB Audio Interface into Logic Pro X for the Mac.

Running time: 17m 05s

You can subscribe to Thinks Out Loud in iTunes, the Google Play Store, via our dedicated podcast RSS feed (or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter

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May 12, 2020

Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287)

May 12, 2020 | By | No Comments

Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287): Couple interacting with virtual screenLooking to drive results for your business? Click here to learn more.


Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287) — Headlines and Show Notes

We’re facing immense change. Change in our daily lives. Change in our work. Change in digital use. Microsoft says it has seen “two years of digital transformation in two months” since the coronavirus started. And, this radical changes can easily feel like more than we can handle. That’s understandable.

However, just because it’s understandable that you’d feel overwhelmed at points doesn’t mean you can’t manage it. Because, when you look at the broader picture — when you step back and see the forest for the trees — what you’re seeing is what we’ve been talking about for years. It’s not “two years of digital transformation in two months.” It’s just digital transformation. It’s what we’ve all been talking about and working towards for, well, at least two years. And, most importantly, it’s a topic that’s well understood.

So, how can you manage in the current situation? How can you handle this amount of change? How can you adapt? The latest episode of Thinks Out Loud offers the insights you need to manage through this challenging period and to come out on top, whether the crisis lasts two months… or two years.

Want to learn more? Here are the show notes for you:

Relevant Links — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Massive Change — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Customer Needs Have Shifted Rapidly — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Individuals And Individual Businesses That Don’t Adapt Stand To Get Hammered — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Here’s What You Do — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Thinks Out Loud is sponsored by SoloSegment: SoloSegment increases large-enterprise, B2B website conversion with easy-to-install software that automatically connects website visitors to the content they need to see to achieve their goals. SoloSegment does this using anonymous data and machine learning ensuring privacy compliance, addressing the many anonymous visitors, and improving the efficiency of marketing teams. Visit SoloSegment.com.

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil PR-40 Dynamic Studio Recording Mic and a Focusrite Scarlett 4i4 (3rd Gen) USB Audio Interface into Logic Pro X for the Mac.

Running time: 17m 35s

You can subscribe to Thinks Out Loud in iTunes, the Google Play Store, via our dedicated podcast RSS feed (or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter

By

May 6, 2020

Amazon, Google, Facebook, Apple and Microsoft Have a Secret Plan Right Now. Here’s Why You Should Care (Thinks Out Loud Episode 286)

May 6, 2020 | By | No Comments

Amazon, Google, Facebook, Apple, and Microsoft are the Frightful Five: Stock symbols for each company

Looking to drive results for your business? Click here to learn more.


Amazon, Google, and Facebook Have a Secret Plan Right Now. Here’s Why You Should Care (Thinks Out Loud Episode 286) — Headlines and Show Notes

OK, let's be fair. The plans that Amazon, Google, Facebook, Apple, and Microsoft have aren't really a secret. But it's clear that these digital giants (AGFAM as I have long called them, or the Frightful Five if you prefer) are doing something very different from most businesses during the COVID-19 situation. Where most businesses are pulling back investment, cutting costs, and sticking to survival mode, the Frightful Five are investing — heavily — in the future. And not just a future. Their future. The future where they control everything. They're buying and building and busting their butts to gain even more market dominance when the economy comes back around. And that's a huge problem for everyone else who isn't doing those things.

This episode of Thinks Out Loud takes a look at their secret plan to extend their dominance and offers some tips on where you should look to make this challenge an opportunity for your business too.

Want to learn more? Here are the show notes for you.

Relevant Links — Amazon, Google, and Facebook Have a Secret Plan Right Now. Here’s Why You Should Care (Thinks Out Loud Episode 286)

Thinks Out Loud is sponsored by SoloSegment: SoloSegment increases large-enterprise, B2B website conversion with easy-to-install software that automatically connects website visitors to the content they need to see to achieve their goals. SoloSegment does this using anonymous data and machine learning ensuring privacy compliance, addressing the many anonymous visitors, and improving the efficiency of marketing teams. Visit SoloSegment.com.

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil PR-40 Dynamic Studio Recording Mic and a Focusrite Scarlett 4i4 (3rd Gen) USB Audio Interface into Logic Pro X for the Mac.

Running time: 18m 10s

You can subscribe to Thinks Out Loud in iTunes, the Google Play Store, via our dedicated podcast RSS feed (or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter

By

April 28, 2020

Why You Should Be Optimistic About the Future Right Now (Thinks Out Loud Episode 285)

April 28, 2020 | By | No Comments

Why you should be optimistic right now: Woman joyfully embracing the futureLooking to drive results for your business? Click here to learn more.


Why You Should Be Optimistic About the Future Right Now (Thinks Out Loud Episode 285) — Headlines and Show Notes

Are you pessimistic right now, optimistic, or just plain realistic? Well, there's evidence that shows you need to be both realistic and optimistic during tough times. The problem is, too often, we focus on the realism (or, unfortunately, the pessimism) without balancing it with optimism. And that's a mistake. This week's episode of Thinks Out Loud aims to correct that, with some details on why you should be optimistic about the future right now.

Want to learn more? Here are the show notes for you:

Relevant Links — Why You Should Be Optimistic About the Future Right Now (Thinks Out Loud Episode 285)

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil PR-40 Dynamic Studio Recording Mic and a Focusrite Scarlett 4i4 (3rd Gen) USB Audio Interface into Logic Pro X for the Mac.

Running time: 16m 04s

You can subscribe to Thinks Out Loud in iTunes, the Google Play Store, via our dedicated podcast RSS feed (or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter

By

April 21, 2020

Pandemic-Proof Digital Trends: What You Need to Know (Thinks Out Loud Episode 284)

April 21, 2020 | By | No Comments

Pandemic-Proof Digital Trends: What You Need to Know: Woman reading on her phone

Looking to drive results for your business? Click here to learn more.


Pandemic-Proof Digital Trends: What You Need to Know (Thinks Out Loud Episode 284) – Headlines and Show Notes

The world is facing unprecedented upheaval at the moment. And it feels like everything we've known and planned for this year is changing faster than our ability to react. But is that true? Or are their some pandemic-proof digital trends that you can use to help your business succeed now — and during the inevitable recovery? We think it's more of the latter than the former. And this episode of Thinks Out Loud explains why.

Want to learn more? Here are the show notes for you:

Relevant Links – Pandemic-Proof Digital Trends: What You Need to Know (Thinks Out Loud Episode 284)

Thinks Out Loud is sponsored by SoloSegment: SoloSegment increases large-enterprise, B2B website conversion with easy-to-install software that automatically connects website visitors to the content they need to see to achieve their goals. SoloSegment does this using anonymous data and machine learning ensuring privacy compliance, addressing the many anonymous visitors, and improving the efficiency of marketing teams. Visit SoloSegment.com.

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil PR-40 Dynamic Studio Recording Mic and a Focusrite Scarlett 4i4 (3rd Gen) USB Audio Interface into Logic Pro X for the Mac.

Running time: 17m 19s

You can subscribe to Thinks Out Loud in iTunes, the Google Play Store, via our dedicated podcast RSS feed (or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.