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Small Business Ecommerce Link Digest – May 23, 2008

Obviously, the focus here at thinks is helping you build your business using e-commerce and the internet. But long-time readers may have noticed a not-so-subtle shift lately into talking about search engine marketing (SEM), search engine optimization (SEO) and pay-per-click advertising (PPC). The reason is, today, these tactics dominate how customers find your business online. Want proof? Read on, dear friend.

OK, so search is all well and good today. But, what’s next? The most likely outcome – certainly the most widely touted – is the shift to mobile search. I’m bullish on the growth of mobile search. And, apparently, I’m not the only one: the guys at Read/Write Web have a new Report titled The Mobile Web is the New Hangout that talks about where we’re going. And Search Engine Land talks about how NearbyNow plans to make local (product) search widely available.

Well, folks, that ought to be enough to keep you on your toes this long holiday weekend here in the States (and the early part of next week for those outside the US). Have a great weekend. We’ll see you right back here next week.

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Tim Peter is the founder and president of Tim Peter & Associates. You can learn more about our company's strategy and digital marketing consulting services here or about Tim here.

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