skip to Main Content

Hotel News Now Talks with Tim About Rate Parity Lawsuit Dismissal

Hotel News Now’s Jason Q. Freed talked to Tim Peter about U.S. District Judge Jane Boyle’s dismissal of an antitrust lawsuit regarding hotel rate parity. Tim noted,

“For hoteliers, it provides the continued ability to price their rooms appropriately based on demand and the value of the offering. [And] for OTAs, it provides an opportunity to compete based on offering guests a core value proposition and avoids the need to … undercut hotels and other OTAs. Consumers ultimately benefit because it forces hotels and OTAs to develop clear, consistent value propositions.”

You can read the entire article, including insights from Tim, Robert Cole, Tom Botts and other industry thought leaders here.

If you’re interested in learning even more about the future of e-commerce and marketing via the social, local, mobile web, register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here.

You might also enjoy some of our past coverage of the social, local, mobile web and what it means for your business, including:

Tim Peter is the founder and president of Tim Peter & Associates. You can learn more about our company's strategy and digital marketing consulting services here or about Tim here.

This Post Has 0 Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Back To Top