Revisiting Picks, Shovels, and the AI Gold Rush (Thinks Out Loud)
With all the changes that artificial intelligence is bringing to the marketplace, it can feel awfully tough to keep up. As marketers and strategists, though, we need to look beyond…
Lessons Learned: The TPA Anniversary Show (Thinks Out Loud Episode 420)
If you’re like most people, you might think of anniversaries as a time for looking back. Not me. Usually, I prefer to look ahead. But, this year, I’m making an…
Will AI Make Marketers Dumber? (Thinks Out Loud Episode 419)
AI has the potential to make our teams faster and more effective. But will this power also make marketers dumber? Will it hurt their ability to learn and to grow?…
Will Your Customers Use AI? (Thinks Out Loud Episode 418)
AI might be entering the “trough of disillusionment,” but that doesn’t mean it’s dead. Far from it. In fact, an increasing number of customers are using AI every single day.…
Why You Need to Ignore the Coming AI Backlash (Thinks Out Loud Episode 417)
I’m calling it: We’ve reached “peak AI.” There’s too much hype. With over $50B in venture capital investment in 2023 and literally thousands of “AI focused companies” in marketing technology…