The Frightful Five and… Praying Mantises? (Thinks Out Loud Episode 304)
What in the world do the Frightful Five — Apple, Google, Facebook, Amazon, and Microsoft — have in common with praying mantises? And why in the world does that have…
What in the world do the Frightful Five — Apple, Google, Facebook, Amazon, and Microsoft — have in common with praying mantises? And why in the world does that have…
Apple and Google and Facebook and Amazon and Microsoft are known as the "Frightful Five." Why? Because, they are huge. They are gatekeepers. And, they're relentlessly focused on gaining market…
If we live in the future — and we do — your company must also live in the future. But what does that look like in practice? How can you…
The "Hub and Spoke Model" has been around for a long time, dating to the Cretaceous Period of digital marketing. In case you're wondering, that's a long, long, long time…
Google is dominant. Google is the beast your industry's 800lb. gorillas have nightmares about. They're incredibly strong. But Google's strength is incredibly brittle. In theory, Google could fail tomorrow. They're…