I’m not saying numbers are everything. But, you can glean something from them.
Here are a few examples.
- Over 50 years ago, RCA released “50,000,000 Elvis Fans Can’t Be Wrong,”
a compilation of The King’s hits from 1958 and 1959. The implication: Selling 50,000,000 records meant this Elvis kid was worth paying attention to.
- Earlier this week, I mentioned Google’s 12.5 billion reasons they believe mobile is for real. The implication: No one spends $12.5 billion on something they don’t believe has potential.
But I started the week talking about how you should ignore the snake oil salesmen while betting on social media without citing any real numbers. Well, here’s a good one for you:
eMarketer reports US social network ad revenues will reach $3.08 billion this year.
Again, I’m not saying that numbers are everything. But the implication’s pretty clear. Elvis changed music for a generation, serving as the catalyst for the rock & roll revolution. Social media will be the king of all media. We’re only just beginning to see the changes its bringing to media. But $3 billion worth of advertisers can’t be wrong.
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While I am a huge fan of Tim Peter thinks, this one time, I believe you got it all wrong.
The Hidden Connection between Elvis Presley & Social Media is actually best portrayed here: http://j.mp/kingcats.
Meditate on the page for 30 minutes. You will then gain enlightenment and transcendent understanding from the two most powerful forces in nature – Elvis & cute kittens…
Dude, I am speechless. Well played, sir. It’s the first time in my life I’ve ever been “kit-rolled.”
[...] been a busy week here at Thinks Central. We looked at the hidden connection between Elvis and social media, analyzed Google’s $12.5 billion bet on mobile and encouraged you to avoid snake oil salesmen [...]
[...] week I talked a lot about the increasing value of social media and mobile marketing in the online marketing landscape. Of course, your mileage may vary, based on [...]