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4 key questions guaranteed to grow your online business

4 key questions guaranteed to grow your online business

Customer choice image courtesy of specialkrb on FlickrTo wit:

  1. Who are the customers coming to your website (or storefront or calling your phone number)? Ian Laurent and Rand Fishkin show you one way to know.
  2. What are your customers trying to do when they arrive?
  3. What can you do to make it easier for them to do that?
  4. How are you measuring it worked?

Lather. Rinse. Repeat.

Did I miss something? Think I’m nuts? Tell us all about it in the comments below.


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Image credit: specialkrb via Flickr using Creative Commons-Attribution 2.0 Generic.

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Tim Peter is the founder and president of Tim Peter & Associates. You can learn more about our company's strategy and digital marketing consulting services here or about Tim here.

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