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Are we all just chasing windmills?

I’ve never read Don Quixote. But I know the story well enough to know that the knight-errant of the title, “tilts at windmills.” He thinks he’s jousting with giants, when in fact, he’s living a fantasy. But aren’t all small business owners doing the same thing? Aren’t we just chasing some crazy dream?


Or maybe, in our finest moments, we’re like this young man:

For me, it’s not about “chasing windmills” or living a fantasy. It’s more about, as William says so eloquently,

“…and I try and I made it.”

That spirit is what gets me out of bed every morning. You can read the book about William’s accomplishment. And you can also say, “Bring on those windmills!”

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Tim Peter is the founder and president of Tim Peter & Associates. You can learn more about our company's strategy and digital marketing consulting services here or about Tim here.

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