Should Your Mobile Marketing Strategy Focus on Apps or the Mobile Web? Thinks Out Loud Episode 69
With all its changes, mobile is a complicated channel. Should your mobile strategy count on the mobile web or on apps to best serve your customers?
Search? Metasearch? What’s the Difference? (Travel Tuesday)
Is metasearch a business? Or just a feature? Google's licensing Room77's technology holds a clue.
For Millennials and Gen X, There’s No Such Thing as Offline
Interested in talking with Millennials and Gen X online? Here's how to reach them where they are.
Why Your Customers’ Privacy Matters to Your Marketing – Thinks Out Loud Episode 68
Do you look out for your customers' privacy with your digital marketing? If not, here's why you should.
How Mobile Will Shape Guests’ On-Property Experience
Will mobile make on-property the next frontier for OTA's? Probably. Here's what you can do to prepare.