skip to Main Content
AI image generated using MidJourney showing group of young marketers working alongside robots to illustrate the idea of putting AI to work in marketing
What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud Episode 426)
Artificial Intelligence (AI), Marketing, Podcast, Strategy

What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud Episode 426)

The AI hype cycle is running its course, with more people starting to ask, “What’s the point of artificial intelligence for our marketing and our business anyway?” That’s good. That’s…

View Full Post
Illustration featuring the Hub and Spoke model and its relationship to the CORE Methodology
The CORE Methodology: How to Build Traffic and Revenue Beyond Google — Part 2 (Thinks Out Loud Episode 425)
Artificial Intelligence (AI), Marketing, Podcast, Strategy

The CORE Methodology: How to Build Traffic and Revenue Beyond Google — Part 2 (Thinks Out Loud Episode 425)

In a recent episode, we looked at how Google is using artificial intelligence to change the search experience and why that’s ultimately a risk to your business. To offset that…

View Full Post
Screenshot of Google AI Overview feature to highlight the importance of building traffic and revenue beyond Google
Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424)
Artificial Intelligence (AI), E-commerce, Marketing, Podcast, SEO, Strategy

Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424)

Google is changing search. The company’s AI Overviews features increasingly puts answers in front of customers, bypassing the need for a click. The problem for you is that those clicks…

View Full Post
Young person interacting with AI in their home
The Best AI is Now Free For Everyone: Revisiting Will Your Customers Use AI? (Thinks Out Loud)
Artificial Intelligence (AI), Marketing, Podcast, Strategy

The Best AI is Now Free For Everyone: Revisiting Will Your Customers Use AI? (Thinks Out Loud)

AI might be in the “trough of disillusionment” among some people but it’s far from dead. Not only have Google and OpenAI made amazing advancements to their tools in recent…

View Full Post
MidJourney-generated image of Google CEO Sundar Pichai talking to an audience to demonstrate the learnings from Big Tech's Q2 2024 earnings calls.
Taking the Long View: Big Tech’s Earnings and the State of Digital Q2 2024 (Thinks Out Loud Episode 421)
Artificial Intelligence (AI), Podcast, Strategy

Taking the Long View: Big Tech’s Earnings and the State of Digital Q2 2024 (Thinks Out Loud Episode 421)

Just as we do every quarter, it’s time to review Big Tech’s earnings. We do this because you’ll always learn something about the state of digital from what Amazon, Google,…

View Full Post
Back To Top
Search