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Tim Peter Thinks

Tim Peter

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August 3, 2017

Mobile Payments, Millennials and Voice Computing Make Mobile Commerce Matter More (Thinks Out Loud Episode 199)

August 3, 2017 | By | No Comments

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Mobile Payments, Millennials and Voice Computing Make Mobile Commerce Matter More (Thinks Out Loud Episode 199)

Mobile Payments, Millennials and Voice Computing Make Mobile Commerce Matter More (Thinks Out Loud Episode 199) – Headlines and Show Notes

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil Sound PR 30 Large Diaphragm Multipurpose Dynamic Microphone through a Cloud Microphones CL-1 Cloudlifter Mic Activator and a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 14m 26s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], the Google Play Store, via our dedicated podcast RSS feed )(or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter

By

May 5, 2017

7 Stellar Insights Into Mobile, Content Marketing, and More: E-commerce Link Digest

May 5, 2017 | By | No Comments

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7 Stellar Insights Into Mobile, Content Marketing, and More: E-commerce Link Digest

Howdy, Big Thinkers! Lots of amazing insights for you in this week’s E-commerce Link Digest, which looks at 7 stellar insights into mobile, content marketing, and more. Enjoy:

  1. Website Magazine has a great infographic outlining “The State of Mobile Content Marketing” that you’ll want to check out.
  2. It shouldn’t surprise you that mobile and content each play starring roles in “What Digital Marketing Trends Matter?” from a recent episode of Thinks Out Loud, our e-commerce and digital strategy podcast. Give a listen to the whole thing when you have a moment to find out who the other stars are.
  3. While we’re on the topic of trends, don’t miss this presentation, “Digital Marketing Directions 2017: The Key Digital Marketing Trends Driving Your Business.” and this post that reveals “AI, VR, and CX: 7 Top Posts About This Week’s Top Trends.”
  4. Shifting gears, eMarketer asks “How Can Retailers’ Digital Advertising Always ‘Fuel the Funnel’?” Even better, they offer some terrific answers.
  5. Ben Thompson over at Stratechery has a thought-provoking piece called “Not OK, Google” that asks some important questions about the lack of transparency at Google. I don’t completely agree with Ben’s assessments, but do think it’s a dialogue worth having about Google, and the rest of the AGFAM giants as well.
  6. Forbes offers a look at “4 Things Facebook’s CMO Shared On True Leadership” that you’ll want to review.
  7. And, finally, let’s wrap-up this set of 7 stellar insights into mobile, content marketing, and more with these “10 Posts Showing How the C-Suite Views Customer Experience” from the ongoing E-commerce Link Digest series.

If you want learn even more about how your customers’ changing behavior shapes e-commerce and marketing, be sure and register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here.

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Finally, you might enjoy some of these past posts from Thinks to help you build your e-commerce strategy and your digital success:

Tim Peter

By

March 23, 2017

The Retail Apocalypse? I Don’t Think So (Thinks Out Loud Episode 189)

March 23, 2017 | By | No Comments

Looking to drive results for your business? Click here to learn more.


The Retail Apocalypse? I Don't Think So (Thinks Out Loud Episode 189)

The Retail Apocalypse? I Don’t Think So (Thinks Out Loud Episode 189) – Headlines and Show Notes

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about how to lead mobile-focused digital transformation within large organizations (a topic we’ve been talking about a fair bit lately). Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using an Shure SM57 microphone through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 11m 28s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], the Google Play Store, via our dedicated podcast RSS feed )(or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter

By

February 17, 2017

11 Can’t Miss Posts Featuring Customer Experience and Mobile Commerce Trends: E-commerce Link Digest

February 17, 2017 | By | No Comments

Looking to drive results for your business? Click here to learn more.


11 can't miss posts featuring customer experience and mobile commerce trends

Howdy, Big Thinkers! No big setup today. Just 11 can’t miss posts featuring customer experience and mobile commerce trends for this week’s E-commerce Link Digest. Enjoy:

  1. Brand Quarterly tells CMOs, “Design A Pathway Back To The Future.” And that’s damn good advice.
  2. The Verge reports that Tim Cook says augmented reality is ‘a big idea like the smartphone.’ I wouldn’t second-guess Cook on this one.
  3. Gartner takes a good look at “The Disruptive Power of Artificial Intelligence.”
  4. And meanwhile, Rob Norman from More About Advertising states here’s the digital future: “Alexa, what anti-dandruff shampoo should I buy?” And he’s right.
  5. On a very highly related note, we asked “Voice, VR, AR, and AI: Hype or Hope for Marketers?” on a recent episode of Thinks Out Loud, our weekly e-commerce and digital strategy podcast.
  6. Shifting gears a bit, another Brand Quarterly article offers some great advice about “Customer Experience: Measure What People Do, Not What They Say.” Definitely worth a read.
  7. While we’re on the customer experience topic, it’s worth remembering that “Content is King, Customer Experience is Queen and Data is the Crown Jewels.” Give it a listen when you get a chance.
  8. A great post on CMO.com asks this important question, “Does Your Customer Journey Cater To Mobile Customers?”
  9. And another great Thinks Out Loud podcast episode says that “It’s Time to Stop Calling Mobile a Trend.”
  10. Marketing Charts details “How Companies Plan to Boost Marketing Agility.” Great tips there that you’ll really want to check out.
  11. Finally, let’s close out this week’s list of 11 can’t miss posts featuring customer experience and mobile commerce trends with a post that asks — and answers — “How Can You Succeed at Digital Marketing Next Year? 17 Great Posts Offer Answers.”

If you want learn even more about how your customers’ changing behavior shapes e-commerce and marketing, be sure and register to receive a special report I’ve produced in conjunction with hotel marketing firm Vizergy, “Digital Hotel Marketing in a Multiscreen World.” While it’s targeted specifically at hotel and resort marketers, the lessons apply to just about any business. You can get your free copy of the report here.

You can also check out these slides and video from my recent webinar, “Digital Marketing Directions: Three Key Trends Driving Your Marketing Next Year”:

Finally, you might enjoy some of these past posts from Thinks to help you build your e-commerce strategy and your digital success:

Tim Peter

By

February 9, 2017

It’s Time to Stop Calling Mobile a Trend (Thinks Out Loud Episode 187)

February 9, 2017 | By | No Comments

Looking to drive results for your business? Click here to learn more.


It's Time to Stop Calling Mobile a Trend (Thinks Out Loud Episode 187)

It’s Time to Stop Calling Mobile a Trend (Thinks Out Loud Episode 187) – Headlines and Show Notes

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about how to lead mobile-focused digital transformation within large organizations (a topic we’ve been talking about a fair bit lately). Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using an Shure SM57 microphone through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 11m 14s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], the Google Play Store, via our dedicated podcast RSS feed )(or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.