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Facebook's Graph Search: The True Arrival of Social Search?

Facebook Graph Search launchesIn what is undoubtedly a shot across Google’s bow, Facebook announced its new “Graph Search” today, allowing consumers to search Facebook in some fairly sophisticated ways. Since I haven’t had a chance to play with it yet, I’m going to reserve comment for the moment. But here’s what some other folks are saying about the tool:

Again, I don’t have a clear perspective on Graph Search yet—though I do think it’s a stupid name (while I know where it comes from, I doubt many of its users will).

But, What Yelp and Facebook do very well already—and what Google’s trying to do with Google+—is connect people with the most relevant information. Your location/local area represent one clear source of relevance (I’m looking at you, Yelp), your friends, family, fans, and followers another. There’s no question that with Google’s recent FTC settlement, the growth of Yelp in local search (more on this in the coming days), and now Graph Search, the search market is more interesting than it’s been in some time. This is going to be fun to watch.

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