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July 29, 2020

Four Questions Your Business Needs to Ask Right Now (Thinks Out Loud Episode 297)

July 29, 2020 | By | No Comments

Four questions your business must ask: Customers wearing masks checking into hotelLooking to drive results for your business? Click here to learn more.


Four Questions Your Business Needs to Ask Right Now (Thinks Out Loud Episode 297) — Headlines and Show Notes

How long do you think the current downturn is going to last? How ready are you if you if it lasts for another 6 months? Another year? Longer?

While there’s no guarantee how long this recession will last, there are actions you can take to make it shorter, at least for your business. And those actions start with four questions your business needs to ask right now.

What are those questions? The latest episode of Thinks Out Loud outlines the four questions your business needs to ask right now — and offers some insights on possible answers too.

Want to learn more? Here are the show notes for you:

Thinks Out Loud is sponsored by SoloSegment: SoloSegment increases large-enterprise, B2B website conversion with easy-to-install software that automatically connects website visitors to the content they need to see to achieve their goals. SoloSegment does this using anonymous data and machine learning ensuring privacy compliance, addressing the many anonymous visitors, and improving the efficiency of marketing teams. Visit SoloSegment.com.

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil PR-40 Dynamic Studio Recording Mic and a Focusrite Scarlett 4i4 (3rd Gen) USB Audio Interface into Logic Pro X for the Mac.

Running time: 17m 43s

You can subscribe to Thinks Out Loud in iTunes, the Google Play Store, via our dedicated podcast RSS feed (or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Four Questions Your Business Needs to Ask Right Now (Thinks Out Loud Episode 297) — Transcript

Well, hello again, everyone. And welcome back to Thinks Out Loud, your source for all the digital marketing expertise your business needs. My name is Tim Peter. This is episode 297 of the big show. And thank you so much for tuning in. I know I say it every week, but I really appreciate it. I just wouldn’t do the show without you.

And I think we’ve got a really cool show for you today. There’s some interesting news that is very much worth examining for what it might mean to you as the year goes on. So there was a news story today, originally reported in the Wall Street Journal, and since then has been picked up by a lot of folks, but basically it is that Google announced today that they are going work from home until July of 2021. They’re going work from home. They’re having all their employees work from home for the next year.

Now, this is after people have already been working from home for the last, you know, three or four months here in the States, and they’re doing this globally. And I think there’s a lot to unpack in terms of what this could mean.

You know, the first thing is, does Google know something we don’t. And yeah, the easy answer is, well, probably yeah. I mean, who are we kidding? You know, Google always knows something we don’t. aAnd I have no interest in starting any kind of conspiracy theory. I mean, they probably don’t know anything specifically about what’s gonna happen with COVID and work from home, but they have immense amounts of data. I’m sure there are people searching right now, whether they are healthcare researchers, whether they are office managers, you know, executives or folks tasked with, by executives, with understanding when they can bring people back to the office. And Google is probably using that data to make the best decision they can for their company, given the situation.

And even if Google doesn’t know anything we don’t know — even if Google is not making any decision based on any data — but just based on what they think, their action leads to a number of questions that are worth taking a few minutes to think about.

And the first of these is: Have you thought about how long this situation will go on? How long this will last for your business?

The second question, which I think is equally important is have you thought about how long this will go on for your customers?

And the third question, which is the most important and probably the one that brings those two questions together is have you thought about what your customers needs are for however long this lasts and how you can help fill those needs?

And it’s that last question that I really want to focus on, though I guarantee you, I will circle back to the other two before we’re done.

As we’ve been through this last three or four month period where the world has kind of gone to hell. Well, let me rephrase that. I mean, the world is starting to recover, but here in the States, we’re still kind of struggling through this right now.
And as this has occurred, some businesses have done a masterful job, a really extraordinary job of adapting to the changes we’ve seen to date in customer behavior. Restaurants and retailers who launched curbside pickup or delivery immediately after the quarantine went into effect, small startups and retooled companies who introduced products like masks and the hand sanitizer.

Now are those sustainable actions? That’s a really good question. But I’d argue that any company who pivoted quickly and who continues to pivot quickly, undoubtedly puts themselves in a better position to succeed. Not because the action they took was perfect or the action they took was absolutely the best of all possible actions, but because they demonstrated in that pivot to their customers — and equally important to themselves — that they can adapt, that they can adapt on the fly to the needs of the moment.

There’s this myth in business and one that I subscribed to for a lot longer than I wish I had, but there’s this myth about the perfect strategy, about this ability to predict the future with such precision, that you are — I’m going to borrow hockey legend Wayne Gretzky’s analogy — always going to skate to where the puck is going, not where it is. But if we can borrow from another sports legend, boxer Mike Tyson, everyone has a plan until they get punched in the face. And let’s face it, no pun intended there, we all just got punched in the face. All of us. Me too. You know, I typically prefer to talk about my clients and their successes, and the lessons that we learned together. But I’m a business owner too.

My business depends on the success of my clients and when they’re hurting, my company does too. About half of the business that we generate out of Tim Peter & Associates each year comes from the travel industry. Some years a little more, some years a little less. But given what’s going on with the travel industry, that means that about half of our business dropped by a ton. And one of my clients outside of travel ran into some pretty significant challenges as well. We all got punched in the face together at the same time.

So we, the company here, had a few options available to us. You know, we could have fired existing clients who couldn’t afford our services. I could have been a hard ass about payment from folks who were in trouble. I could have, I dunno, tried to ignore the problem. But as the last couple of months have demonstrated, that doesn’t work.

So, you know, we did a few things instead of that. And to be really clear, none of this, not one single part of what I’m going to tell you is to make me or the folks at my company the hero of this story. Because everything we did was inspired by our clients and how hard they were working and how creative they were in finding ways to help their customers, to help their employees and to help their communities.

And in pretty much every case that creativity all started with the same question. And that question was, how can I help?

And so those were the conversations I had with my clients. And that’s the conversations people on the team had with our clients. To listen to them and to find solutions that worked for them and for us. And it seems to be helping them. We only lost one client through the process. And yes, I’m doing this because I’m a nice guy. Sure. Okay. Fine. But also it’s really a poor strategy, you know, if you’re the reason your customers go out of business. Particularly as a consultant, right? But if you work with businesses and you’re the reason they go out of business, that my friends is the definition of a losing strategy. You know what I mean? That’s not a thing you want to do. I want to make sure that any check that any client ever writes to my company is not the last check they ever write. I would rather act like Jack and the Beanstalk. We take that and we plant that to, you know, build a Beanstalk and go find some giants. That’s just a far more interesting thing to me.

We also found some new clients through content marketing. You know, the team has done a really great job of putting together content that answers key questions that customers have, and that helps customers help themselves. And a couple of folks have reached out to us and said, “Hey, can you help us do this for our customers?”

And all of that comes down to listening. There’s this old saying about you have two ears and one mouth and use them in the same ratio. Says me unironically, the guy who hosts a podcast where I talk to you all the time. You’d think I know better. Maybe that’s why I hear the expression, so often. <aybe people are saying to me, “Hey Tim: Two ears.”

Now, I don’t know. But that’s, that’s something where particularly at a time like this, you’ve got to listen to your customers. And there are some very practical and some very pragmatic and some very tactical, functional things you can do right now.

You need to be listening to your customers. And what I mean by that is there is data from search and social listening, you know, there’s some great options here that are free, low cost, and paid. It can be as simple as going to Google, doing a search for keywords that you want to rank for, or that your competitors rank for, seeing what are the questions that people are asking around those keywords, and then creating some content around those questions.

And here’s the thing you’re not necessarily trying to rank in search for that. It’d be great if you did. But that can be challenging, right? What you want to do is create some content that you can use to then promote on social and on other channels, that you can send in an email to people maybe you haven’t heard from for some time. Send them a note that says, “Hey, we just put this together. And I was thinking of you, and maybe this would be helpful to you right now.”

Now if you rank in search? Even better, because you might get some people who, you know, will see you who you might not have reached before. But you’re responding to the questions that you know are relevant.

Obviously you don’t even have to use Google for that. You can talk to some of your customers and say,

“What are the problems you’re having right now? What are the problems you expect to have three months from now? What are the problems you expect to have six months from now? What are the problems you expect to have a year from now? If you were to look back a year from now on where you are right now, what would you have done to get where you want to be?”

Obviously, there’s a ton of great tools out there. You know, a BuzzSumo or Google or Facebook or LinkedIn or Bing or Salesforce.com or MailChimp, plenty of others have done some tremendous work in putting together resources to help businesses of all sizes, figure out how they do what’s right for their business and for their, for their customers.

Salesforce, by the way, I want to give them a huge shout out. I have no relationship to the company, but I think they’ve done a tremendous job with a model that they’ve used that’s very straightforward. They have a three step process:

  • Stabilize
  • Reopen
  • Grow.
  • And for each of those, what do you need to do in each of four areas to make sure you’re doing what’s right for your customers and for your company?

Recap: The Four Questions Your Business Needs to Ask Right Now

And obviously I’m going to link to all of this in the show notes, but all of this comes back to four questions, the three questions from the beginning of the show and the one that I gave you part way through, which is:

  • Have you thought about how long this is going to go on for your business? Where do you need to be three months from now?Where do you need to be six months from now? Where do you need to be nine months from now? Where do you need to be a year from now?
  • Have you thought about how long this is going to go on for your customers and the same timeframes, where are they going to be three months down the road? Where are they going to be nine months down the road?
  • The third question of course is, have you thought about what their needs are and how you can help fill those needs?
  • And the fourth question is how can I help? Not, not, this is not me asking you. This is what you need to ask your customers and listen to what they say. And it’s something you’re going to need to keep asking until we’re through this situation, because how you can help is probably going to change over the coming days and weeks and months.

It’s why listening is so important. It’s why asking is so important because your customers may answer that or may have different questions in September and in November and in January and in April then they’re asking right now, And you have to be prepared to help them as they go. You know, when we talk about the folks who transitioned quickly to delivery or in store pickup, and we talk about the folks who transitioned to making hand sanitizer and making face masks, they were thinking about where their customers were in the moment. And where the moment is, is going to change. Where people are in the moment is going to change.

So I would encourage you to think about how long you think this is going to go on for your business. Think about how long you think this is going to go on for your customers. Think about what their needs are. And think about how you can help fill those needs. And just remember to keep asking them, “how can I help?”

And if you do those four things and react to the answers appropriately, you’re going to put yourself in a good position to be around for a long time. To be able to stabilize. To be able to reopen. And when the time is right — when the market is ready — to be able to grow. And that’s the really exciting thing. You can do this, just do what you gotta do to make it through the crisis. Make sure you’re doing the right thing. Listen to your customers. Respond to what their needs are. And you’re going to be okay.

Thinks Out Loud Outro and Credits

Now looking at the clock on the wall, we are out of time for this week. I want to remind you that you can find the show notes for today’s episode, as well as an archive of all past episodes by going to TimPeter.com/podcast. Again, that’s TimPeter.com/podcast. Just look for episode 297. While you’re there. You can click on the subscribe link in any of the episodes. You find there to have Thinks Out Loud delivered to your favorite podcatcher every single week.

You can also find Thinks Out Loud on Apple Podcasts, Google Podcasts, Spotify, Stitcher Radio, Overcast, wherever fine podcasts are found. Just do a search for Tim Peter Thinks, Tim Peter Thinks Out Loud or Thinks Out Loud. We should show up for any of those. I would also very much appreciate it while you’re there if you could provide us a positive rating or review. It helps new listeners find us, it helps us show up better in search on those various podcast hosting services, and it helps new listeners understand what the show is all about. It really makes a huge difference to the podcast overall. I very much appreciate it.

You can also find Thinks Out Loud on Facebook by going to facebook.com/TimPeterAssociates. You can find me on Twitter using the Twitter handle @TCPeter. And of course you can email me by sending an email to podcast@TimPeter.com.
Again, that’s podcast@TimPeter.com.

I’d like to thank our sponsor. Thinks Out Loud is brought to you by SoloSegment. SoloSegment helps large enterprise B2B companies convert more customers with easy to deploy software as a service that automatically connects website visitors to the content they need to achieve their goals. SoloSegment does this using anonymous data and machine learning to ensure privacy compliance, address the needs of your visitors and improve the efficiency of your marketing team. You can learn more by going to SoloSegment.com. Again, that’s SoloSegment.com

With that, I want to say thanks so much for tuning in. I very much appreciate your listening week after week. It means so much to me. I hope you have a great rest of the week. I hope you have a wonderful weekend. And I’ll look forward to speaking with you here on Thinks Out Loud next time. Until then please be well, be safe and, as ever take care, everybody.

Tim Peter

By

January 9, 2019

The Single Biggest Change Shaping Business Today (Thinks Out Loud Episode 257)

January 9, 2019 | By | No Comments

Speed: The single biggest change to business - fast-moving car driving towards the futureLooking to drive results for your business? Click here to learn more.


The Single Biggest Change Shaping Business Today (Thinks Out Loud Episode 257) – Headlines and Show Notes

Speed is the single biggest change shaping business today. The pace of change, the speed at which customers experience and accept new innovation dramatically shifts customer behavior and business models alike. Customers expect quick, frictionless interactions with your business, which means that today, “Instant gratification isn’t fast enough.” And that’s why this episode of Thinks Out Loud breaks down why speed represents the single biggest change shaping business today.

Here are the show notes:

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil Sound PR 30 Large Diaphragm Multipurpose Dynamic Microphone through a Cloud Microphones CL-1 Cloudlifter Mic Activator and a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 15m 44s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], the Google Play Store, via our dedicated podcast RSS feed )(or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

The Single Biggest Change Shaping Business Today (Thinks Out Loud Episode 257) – Transcript

Well hello again everyone, and welcome back to Thinks Out Loud, your source for all the digital marketing expertise your business needs. My name is Tim Peter. Today is Wednesday, January 9th, this is episode 237 of the big show, and it's our first show of 2019, so Happy New Year everybody! I'm so thrilled you are here with us. This is so cool. I'm glad to be back, and I'm so excited about all of the stuff we are going to do together this year. 'Cause it's gonna rock.

Now, just before the holidays, I looked at whether a digital, the digital world in which we live, makes every company a technology company. I also took a big deep dive into whether digital will turn every business into a service. Now don't worry, I'm not going to recap those episodes in detail, you can listen to them, there will be links to those episodes in the show notes. I highly recommend you check them out.

What I do want to say is, that's gonna be a core theme we're gonna talk a lot about over the next handful of weeks and months, is how digital is not just shaping your business, but how it's shaping the world around you, and what that means for your business. And by far, I want to talk about the biggest issue that's facing companies today. The biggest change that is facing companies today. And in many ways the biggest challenge that is facing companies today. And that is speed. It's the speed that your customers expect in every interaction. It is the speed with which customers expect things to happen for them. I've said many times that instant gratification is not fast enough. And that's the world we live in now.

But here's a terrifying thought for you if you are remotely challenged with the speed at which change occurs today. And that is that change, right now, is slower than it ever will be again. Seriously. Because the pace of change, the amount of change, the speed at which change will occur isn't slowing down any time soon. It's only going to get faster.

Let me give you a couple of examples of what I mean by that. You are undoubtedly aware that the Consumer Electronic Show is happening in Las Vegas right now, or at least as I record this, the Consumer Electronic Show is ongoing. And at the Consumer Electronic Show, all of the biggest technology companies in the world are rolling out their latest and greatest innovations. And the things that will shape customer behaviors, and customer desires, and customer demand over the next you know, eight, excuse me nine to twelve to 18 months or more.

Some of them undoubtedly are going to blow up in a good way, you know they're going to shape everything. Some of them, undoubtedly will fall by the wayside. I'm not here to make predictions as to what's going to win, and what's going to fail and all the sort of thing. I may allude to them over time. But you know the point is that what is very useful about CES, about the Consumer Electronic Show, is that you get a sense of the trends that are important to manufactures. In all likelihood because they are doing a pretty good job of interpreting the trends that are important to customers. I guarantee you, there's always gonna be one or two that kind of slip below the radar that don't emerge for a little bit. But, there's a pretty clear set of trends of things that are going on at CES right now, that highlight why speed is so important.

So just to take a look at these, we have things like AI. Obviously we've talked about AI here on the show a lot. I'm not gonna belabor the point. It's big, it's getting bigger, and it is a part of our world every day. We have voice computing with Google Assistant and Amazon Alexa, and many others that are out there. Though obviously Google and Amazon seem to be winning the race, at least right now. We have Blockchain, which, I'm not gonna go down that rabbit hole right now. It's beyond the scope of today's episode. But it's clear that we're starting to see its place in advertising, currency, and the trust environment more generally emerge and begin to take more fixed shape, is something we're gonna watch very closely over the next few years. We have things like self-driving cars, which again, beyond the scope of the episode, beyond the scope of the show generally. But clearly something people are talking about.

If we want to get a picture of just one company, Google, all by itself, discussed how its mobile AI Google Assistant will be on over 1 billion devices by the end of this month, by the end of January. It's capable of replying to emails, checking consumers into flights, booking hotel rooms, translating conversations in real time from language to language. I mean, that's extraordinary. And this is something that customers are simply going to carry in their pocket. Remarkable, and an enormous, enormous change. And an enormous change in their expectations of how quickly things can happen. Alright? I don't have to go to my computer and translate a text, or get an email or get a text and find someway to translate that. I can simply translate the conversation on the fly.

Another crazy innovation at CES that has implications far beyond our ability to talk about right now is quantum computing. IBM introduced a 20 Qubit computer at the show. Now, quantum computing is well beyond the scope of today's episode. But it is likely that in the next decade or so, quantum computing will upend computing as much as computers upended the world before computers existed. Remarkable change, and remarkable pace of change. And bear in mind, this is the "consumer" electronics show. Right? These innovations are, at least in theory, designed for ordinary human beings. Do you think they're going to shape behaviors, and challenge business models as we go forward?

I do.

The takeaway is the change is happening faster than ever, and that pace isn't going to slow down anytime soon. And if that's the reality, if this is the biggest change that we have to deal with. If this is the biggest risk and the biggest threat, and the biggest challenge that businesses have to deal with, I think it's fair to ask, what's the right way to deal with the reality of this pace? And I think, ironically, it might be to slow down. You're never going to think faster than a computer. You're never gonna think faster than an AI. I'd argue, don't try to. Instead, take a minute. Stop. Think about what's important to you. Take a minute. Stop. And think about what's important to your customer. Think about where technology provides a positive benefit today, for you, for your business, for your customer. Think about where that technology helps your customer. Spend a lot of time on that. Think about what won't change.

Now, this was a topic of a past show, but I mean we know that people expect a great customer experience. We know that people expect quality products, or at least product that fit their specific needs. You know, quality has a lot of definitions in this context. It doesn't have to be the very best product. What it does have to be is the product that best fits their need at that time. We know that customers will continue to rely on helpful information. And yes, we know that customers will have increasingly great expectations of speed. Speed of delivery, speed of the encounter that they have with you. Reduced friction in those encounters that lets them get back to whatever else they have to deal with in their busy day. Right? You're not the most important thing in their world. You are simply something that enables them to do the things that are important in their world.

All of these things that won't change are why I'm continually saying that content is king, customer experience is queen, and data is the crown jewels. Because these are all critical components, critical support mechanisms of what won't change. They're what helps your customers accomplish their goals, and helps them succeed at what they want to do. And the way you succeed is helping them do that.

You also want to think about companies who have used technology well, and also think about the companies who've used technology badly. I've said many times on this show that when you invent the ship, you also invent the shipwreck, right? Digital is like gravity, it's got its positives, it has its negatives. But I would argue, and I have, that part of Facebook's big mistake over the last couple of years, is because they didn't slow down to think. They tried to move at the same speed as technology moves, and in doing so, forgot about the customer. Forgot about … And I know there's a whole debate that the customer at Facebook is actually the advertiser, and the users are as some people say, "If you're not paying for it, you are the product." But the point is, they certainly didn't take enough time to think about the user and what's most important to them.

So once you've thought about all this, what's important to you, what's important to your customer. Where technology helps you, where it helps your customer, the companies that do it well. The companies who've done it badly, and the things that won't change, then and only then, go find the technology that supports what's important to your business. To your customer. You know, and then ignore all the rest. All the rest is nonsense, its useless. It's not helpful. It's confusing. At least, for now, focus on your customer and your business, and how technology can bring those closer together, and create a better customer experience, and you will be in better shape.

Now, I've said many times, I've quoted many times William Gibson, science fiction author who said, "The future is already here. It's just not evenly distributed." Well speed, speed of interactions, speed of change, speed of the customer experience is the future. It's also the present. Your customers expect speed. The pace of change is all about speed. Speed depends on technology. But more important, it depends on using technology well. It depends on putting the customer first. On focusing on creating the best experience, and not on tech for technology sake. And that's why speed might be the single biggest change that shapes business today. But, what really shapes successful businesses is how you use that to your advantage.

Now, looking at the clock on the wall, we are out of time for this week. I'd like to remind you that you can find the show notes for today's episode, as well as an archive for all our episodes by going to timpeter.com/podcast. Again, that's timpeter.com/podcast. Just look for episode 237. While you're there, you can click on the subscribe link in any of the episodes you find there to have this delivered to your favorite podcatcher every single week. You can also subscribe in iTunes, or the Google Play music store, or Stitcher Radio, or whatever your favorite podcatcher happens to be. Just do a search for Tim Peter Thinks, Tim Peter Thinks Out Loud, or Thinks Out Loud, we should show up for any of those.

I'd also very much appreciate it if you could provide us a positive rating or review while you're there, it's very helpful to us. I'd also like to thank our sponsor. We're brought to you by SoloSegment. SoloSegment focuses on AI driven content discovery, and sight search analytics to unlock revenue. You can learn more about how to improve your search results, your customer satisfaction, and how to make your search smarter by going to solosegment.com. You can also find Thinks Out Loud on Facebook by going to Facebook.com/timpeterassociates. On Twitter using the Twitter handle @tcpeter. Or via email, by emailing podcast@timpeter.com. Again, that's podcast@timpeter.com.

With that, I want to say thanks again so much for tuning in. I really appreciate it. I hope you have a wonderful rest of the week. A great week ahead, and I will look forward to speaking with you here on Thinks Out Loud again next time. Until then, please, be well, be safe, and take care everybody.

Tim Peter

By

February 16, 2017

Content is King, Customer Experience is Queen (Thinks Out Loud Episode 188)

February 16, 2017 | By | One Comment

Content is King, Customer Experience is Queen (Thinks Out Loud Episode 188)
Looking to drive results for your business? Click here to learn more.


Content is King, Customer Experience is Queen (Thinks Out Loud Episode 188)

Content is King, Customer Experience is Queen (Thinks Out Loud Episode 188) – Headlines and Show Notes

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about how to lead mobile-focused digital transformation within large organizations (a topic we’ve been talking about a fair bit lately). Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using an Shure SM57 microphone through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 12m 21s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], the Google Play Store, via our dedicated podcast RSS feed )(or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter

By

February 9, 2017

It’s Time to Stop Calling Mobile a Trend (Thinks Out Loud Episode 187)

February 9, 2017 | By | No Comments

Looking to drive results for your business? Click here to learn more.


It's Time to Stop Calling Mobile a Trend (Thinks Out Loud Episode 187)

It’s Time to Stop Calling Mobile a Trend (Thinks Out Loud Episode 187) – Headlines and Show Notes

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about how to lead mobile-focused digital transformation within large organizations (a topic we’ve been talking about a fair bit lately). Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using an Shure SM57 microphone through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 11m 14s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], the Google Play Store, via our dedicated podcast RSS feed )(or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter

By

August 10, 2016

In Digital, Don’t Be Your Own Worst Enemy (Thinks Out Loud Episode 174)

August 10, 2016 | By | No Comments

In Digital, Don't Be Your Own Worst Enemy (Thinks Out Loud Episode 174): Enemies sitting side by side

In Digital, Don’t Be Your Own Worst Enemy (Thinks Out Loud Episode 174) – Headlines and Show Notes

Subscribe to Thinks Out Loud

Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about how to lead mobile-focused digital transformation within large organizations (a topic we’ve been talking about a fair bit lately). Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using an Audio-Technica AT2035 studio condenser microphone through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 14m 29s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], the Google Play Store, via our dedicated podcast RSS feed )(or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.