Why Hotel Marketing Depends on Personalization (Travel Tuesday)
Why Hotel Marketing Depends on Personalization When do you suppose your guests last had difficulty finding a place to stay when traveling? I don’t mean difficulty choosing a place to…
The Digital Strategy Myth
Have you heard of the "digital strategy myth?" It's more common than you might think. The myth exists when companies build their digital strategy by focusing on channels and devices…
Digital Drives Disruption (Thinks Out Loud Episode 156)
Digital Drives Disruption (Thinks Out Loud Episode 156) - Headlines and Show Notes Being Strategic by Erika Andersen (Book Review of the Week-ish) Uber’s industry-hopping tactics bring the brand to…
Mobile Won’t Just Change Marketing; Mobile Will Change the World (Thinks Out Loud Episode 155)
Mobile Won't Just Change Marketing; Mobile Will Change the World (Thinks Out Loud Episode 155) - Headlines and Show Notes Latin America Home to 155.9 Million Smartphone Users - eMarketer…
7 Sensational Marketing and Distribution Insights: the Top Posts of February, 2016 (Travel Tuesday)
Happy Tuesday, Big Thinkers. Hope you're having a fantastic day, wherever you may be. Before we get any deeper into March, it seems like a good time to take a…