Building Brands Through Internet Marketing
Can you build a brand in an age with social media and ratings and reviews sites? Well, you can if you do it right? Here's how.
Will Review Sites Be the Death of Brands?
Do brands matter anymore? Or do review sites make them irrelevant? It's a little complicated, but here's what you need to know.
Brands Matter Reason # 183: Nate Silver and the New York Times
Even in digital marketing, brands matter. A lot. Here's why.
Thinks Out Loud Episode 6: Tell Me a Story
This week's podcast looks at the importance of brand story and how it fits into your overall marketing.
Building your brand story
Building a brand story depends on three main components. Tim Peter Thinks looks at the three components to building a brand story.