Revisiting How to Build the Business Case for Digital in Your Budget (Thinks Out Loud)
Well, folks, I've got some bad news for you: Summer is over. Which means it's time to bear down for the rest of the year—and start planning for next year…
How to Allocate for Hotel Digital Marketing in 2015 – HSMAI Webinar (Travel Tuesday)
Want to know how to allocate for hotel digital marketing in 2015? You'll want to read this.
Budgeting Your Online Marketing? Stop Trying to Predict the Future | Biznology
Do you still plan your marketing budgets the old-fashioned way or by adding 10% on top of what you did last year? My latest Biznology post looks at a better alternative.
Getting Ready for 2013? Some Tips to Consider (Small Business E-commerce Link Digest – September 21, 2012)
Some tips to get you started with your 2013 marketing and social media planning.
Batman, the Tortoise vs. the Hare, and Internet Marketing – Biznology post
Do you want to take take a big risk with your marketing and hope for a hit? Or is there a better way? Tim Peter Thinks takes a look.