Inside Google’s 2012 Traveler “Road to Decision”
Just a heads-up that I've taken a look at Google’s 2012 Traveler “Road to Decision” Presentation over on the main blog. Loads of good takeaways. For instance, the report (and…
What is "conversion rate," anyway? (Math for Marketers)
Our new semi-regular series looks at defining conversion rate specifically and "math for marketers" generally.
Olympian Content Marketing: 8 Content Marketing Tips (Small Business E-commerce Link Digest – July 27, 2012)
Marketing Land, Webby Thoughts, BlueGlass and others offer Olympic-quality tips and tricks to help your content marketing.
Raindrops Make a River
Does success come all at once? Or is it a bit at a time? Thinks takes a look.
Batman, the Tortoise vs. the Hare, and Internet Marketing – Biznology post
Do you want to take take a big risk with your marketing and hope for a hit? Or is there a better way? Tim Peter Thinks takes a look.