2014 Trends to Watch: Content Rivers, Floods, and Streams (Travel Tuesday)
Distribution and marketing continue to merge due to the content rivers, streams, flood trend.
It’s Time You Take Mobile Seriously. Here’s Why. (Travel Tuesday)
Every January, some pundit proclaims the coming year as "the year of mobile." But not me. 2014 is absolutely not the year of mobile. Mobile has already happened. It actually…
The Single Most Effective Way to Improve Your Brand’s Digital Marketing (Updated: 2017/08)
One tactic will improve your conversion rates and revenues more than any other. What is it? Read on and see.
Mind Your "P’s and Q’s" (Updated August, 2018)
Reviews matter when your guests make their purchase decision. How much? A lot. Here's why.
When More is More: Upselling as a Sales & Marketing Tactic (Updated May 18, 2020)
My latest whitepaper explores the benefits of upselling.