How to Use Emotion and Storytelling in Digital Marketing (Travel Tuesday)
Want to really capture your customers' business? Then you need to capture their hearts, too.
Want to really capture your customers' business? Then you need to capture their hearts, too.
HSMAI's Digital Marketing Strategy Conference covered a broad range of topics. Here are the lessons I found most valuable.
Mobile travel continues to grow. But mobile's growth is both bigger and faster than most people realize.
Distribution and marketing continue to merge due to the content rivers, streams, flood trend.
Every January, some pundit proclaims the coming year as "the year of mobile." But not me. 2014 is absolutely not the year of mobile. Mobile has already happened. It actually…