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Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287)

Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287): Couple interacting with virtual screen

Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287) — Headlines and Show Notes

We’re facing immense change. Change in our daily lives. Change in our work. Change in digital use. Microsoft says it has seen “two years of digital transformation in two months” since the coronavirus started. And, this radical changes can easily feel like more than we can handle. That’s understandable.

However, just because it’s understandable that you’d feel overwhelmed at points doesn’t mean you can’t manage it. Because, when you look at the broader picture — when you step back and see the forest for the trees — what you’re seeing is what we’ve been talking about for years. It’s not “two years of digital transformation in two months.” It’s just digital transformation. It’s what we’ve all been talking about and working towards for, well, at least two years. And, most importantly, it’s a topic that’s well understood.

So, how can you manage in the current situation? How can you handle this amount of change? How can you adapt? The latest episode of Thinks Out Loud offers the insights you need to manage through this challenging period and to come out on top, whether the crisis lasts two months… or two years.

Want to learn more? Here are the show notes for you:

Relevant Links — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Massive Change — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Customer Needs Have Shifted Rapidly — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Individuals And Individual Businesses That Don’t Adapt Stand To Get Hammered — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Here’s What You Do — Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287 )

Thinks Out Loud is sponsored by SoloSegment: SoloSegment increases large-enterprise, B2B website conversion with easy-to-install software that automatically connects website visitors to the content they need to see to achieve their goals. SoloSegment does this using anonymous data and machine learning ensuring privacy compliance, addressing the many anonymous visitors, and improving the efficiency of marketing teams. Visit SoloSegment.com.

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Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil PR-40 Dynamic Studio Recording Mic and a Focusrite Scarlett 4i4 (3rd Gen) USB Audio Interface into Logic Pro X for the Mac.

Running time: 17m 35s

You can subscribe to Thinks Out Loud in iTunes, the Google Play Store, via our dedicated podcast RSS feed (or sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player at the top of this page.

Tim Peter is the founder and president of Tim Peter & Associates. You can learn more about our company's strategy and digital marketing consulting services here or about Tim here.

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